Mission and strategy

EXPOFORUM provides world-class event organisation services for exhibitions and conferences, venues which meet the latest requirements, and access to markets with strong potential. We also give our visitors the opportunity to gain an insight into St Petersburg’s dynamically developing culture. The unique package we offer enables our partners, clients and guests to acquire new experience and share it with others, thereby encouraging innovative development.



  • Construction and launch of the new EXPOFORUM Convention and Exhibition Centre 
  • An understanding of the challenges facing business sectors gained from analysing past events
  • A wide network of partners 
  • Industry-specific databases of companies from completed projects
  • Subsidiary structures: transport and logistics, tourism, stand design and construction, catering, etc.
  • Cooperation with international exhibition operators
  • Ability to attract large-scale events and foreign companies to St. Petersburg




  • establishing a pool of potential projects 
  • identification of strategic partners for EXPOFORUM Convention and Exhibition Complex 
  • creating the conditions to improve the quality of services provided at the site
  • ready for market consolidation


  • launch of the new international convention and exhibition centre
  • creation of an international standard convention and exhibition service structure
  • establishing new conditions for developing business in the MICE industry
  • a new market for convention and exhibition services


  • enabling the effective development of the St. Petersburg convention and exhibition market under the new conditions 
  • development and integration of the project at an international level


  • In 2019 the new strategy 2023 was adopted. The strategy is called New horizons of events, and it includes the Manifesto of the Expoforum group of companies, the results of 5-year working experience, and strategic guidelines to perform until 2023.
Download ExpoForum International strategy (6 MB)
Download ExpoForum International strategy (6 MB)